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Beyond COVID-19: NOVA Business Resiliency Series
UP NEXT: Keeping My Customers and Finding New Ones in This Climate
Thursday, May 21, 2:00 PM | Register Here

The Northern Virginia Economic Development Alliance (NOVA EDA), comprised of ten Northern Virginia localities, is excited to announce a 12-part webinar series – Beyond COVID-19: NOVA Business Resiliency Webinars. Offered to NOVA businesses to ensure they have the latest and best possible information from a variety of experts, these webinars will focus on how to keep moving forward during and after the current global pandemic. FOLLOW THE SERIES! 

SBA Economics Resources for COVID-19​ | Upcoming Webinars

This webinar will provide a high-level general overview of the SBA's Economic Injury Disaster Loan (EIDL ) and the Paycheck Protection Program (PPP). We will cover the qualifications, terms, and features of each program and briefly cover the application process. The SBA’s Economic Injury Disaster Loan program provides small businesses with working capital loans of up to $2 million that can provide vital economic support to small businesses to help overcome the temporary loss of revenue they are experiencing. The EIDL loan advance provides economic relief to businesses that are currently experiencing a temporary loss of revenue. Eligible Paycheck Protection Program (PPP) recipients may qualify for a loan up to $10 million determined by 8 weeks of prior average payroll plus an additional 25% of that amount.

Marketing Your Business Post COVID-19
Thursday, May 21, 12:00 PM | Register Here

This session will provide ideas and resources to promoting the re-opening of a business.

Employment Challenges Post COVID-19
Thursday, May 28, 12:00 PM | Register Here

The coronavirus has impacted all businesses and employees in Virginia. Professionals in HR and employment services will share information and tips to help businesses prepare for the changes as a result of COVID-19.

10 Principles to Running a Virtual Company Extremely Well​
Tuesday, June 2, 2:00 PM | Register Here

With the social distancing and remain-in-place orders around the country, many companies have shifted to having part or all of their staff work remotely. But most companies have never learned the keys to doing this well. Join bestselling business author and speaker David Finkel as he shares with you how to run a successful company “virtually”.

National Safety Guidance to Protect You and Your Workers from COVID-19 Exposure​
Thursday, June 11, 1:00 PM | Register Here

It’s important to begin envisioning what post-COVID-19 small business life is going to look like, and the health and safety for you and your workers should be top of mind. Join us for this timely webinar, presented by environmental health and safety expert Laura Bonk, that will share the latest federal government and professional safety organizations guidelines to protect you and your employees from COVID-19 exposure.


Marketing & Promoting Your Business on the Web​ | Listen to the Recording

There’s nothing more important than promoting your business after you’ve done all the hard work to get your products, services and other business operations into place. But, if you build it, they will not come unless you’re screaming from the proverbial mountain tops. And, that’s what digital marketing is for. Come to this Webinar to learn how to develop a marketing strategy beyond product development and pricing, to establish the strategy and promotions to drive revenues. We’ll cover a number of strategies and tactics for getting noticed in a noisy world.

Intro to the Best eCommerce Platforms for Small Business  | Listen to the Recording

While markets are cyclical, eCommerce (a/k/a online shopping) is here to stay. And, if you want a business that becomes and stays resilient through difficult times, making sure your business can be found and your products/services sold on the Web is imperative. Come learn about the best eCommerce platforms for Small Business available to you today. We’ll cover the criteria you should look at for choosing an eCommerce platform for your business and the selection available to you. This webinar is presented by Ray Sidney-Smith, digital strategist and president of W3Consulting.

Building an E-commerce Based Small Business | Listen to the Recording

Learn how to amplify your business with e-commerce by magnifying your strengths, empowering your growth, and expanding your network. Whether you’re solely brick-and-mortar, fully online, or somewhere in between, these e-commerce strategies will help you take your business to the next level.

Marketing Advice to Combat an Economic Downturn | Listen to the Recording

Wondering how to market your business during the economic downturn related to coronavirus (COVID-19)?  Consistent, clear communication with your customers is vital, so they understand when, how, and where they can still do business with you. Join marketing maven and host of the Small Business Revolution, Amanda Brinkman, as she outlines actionable marketing strategies to help you weather the storm. 

Building New Workplaces for the Post-Pandemic World Listen to the Recording

In our May 13 Workshop Wednesday, we discuss the topic: Building New Workplaces for the Post-Pandemic World, an audience-driven discussion designed specifically for the small business community.



Legal and Administrative Steps to Start a Business
Thursday, June 4, 4:00 p.m.  | Wednesday, June 10, 4:00 p.m.

Prepare your business for opening day! Learn about the following essential steps to start your business: Legal Forms, Tax Registration and Filing, Naming your Company, Finance and Accounting, Employees vs Contractors and Foundation for your Business Plan

Marketing 101
Thursday, May 21, 4:00 p.m.

Refresh your knowledge to effectively market your goods and/or services! Learn the following marketing essentials: How to choose your target group(s), How to communicate with your target(s), Market Definition, Market Segmentation, Competitive Analysis, Company Branding and Online (SEO) and Offline Marketing

Financing your Small Business

During this live webinar session, we will go over: Financing Basics – Types of Financing, Funding Sources & Financing Programs, Common Misconception of Small Business Financing, Bank Financing Basics, Preparing for Financing and Strategies for your Bank Presentation

Government Contracting 101
Wednesday, May 27, 10:00 a.m. 

During this live webinar session, we will go over: The Government Customer, Readiness to be a Government Contractor, Marketing to the Customer, Government Jargon, Steps to get started, Small Business Set-Asides, Targeting the Government Customer, What the buyer wants to know and What should go into a Capability Statement.